International beauty contest Smile Universe this is a fashionable socially significant beauty contest in which married women from 23 to 45 years old who have at least one child can take part.

Any socially active resident who lives and is registered in the territory of any country of the world can take part in the competition. Does not matter, and the social status of the contestants.

Competition Mission

The main mission of the project is to strengthen the friendship between different peoples of our Planet.

The competition is held with the aim of promoting fashion for a smile, kindness and careful attitude to people around us.

The aim of the project is to find the most positive womens from different parts of the world who have the most attractive smiles.


All participants of the project automatically become more successful and happy people than they were before taking part in the competition.

The winners of the project will receive not only gifts from the partners of the contest, but other stellar opportunities in the form of international recognition, participation in interesting social projects, as well as new useful acquaintances with various creative and media personalities.

Jury 2020

Leonid Khromov

Leonid Khromov

Chairman of jury (Russia)

Director and general producer of international contest Smile Universe, Producer and composer Leonardo Velconte electronic music project

Michael Melikhov

Michael Melikhov

Juror (USA)

President and founder of the Sungates Center, Member of the Noosphere Spiritual and Ecological Assembly of the World, psychologist, consultant in traditional and Vedic numerology

Elena Stanislavskaya

Elena Stanislavskaya

Juror (Russia)

Smile Universe 2019, blogger, visage instructor, lawyer

Natalia Soboleva

Natalia Soboleva

Juror (France)

President of the Association franco-russe «Nathalie», poetess


04.04.2019 / The newspaper Metro (Russia): The winner of the contest Smile Universe tortured haters

13.01.2019 / Internet edition Progomel.by (Belarus): 10 photos of the most beautiful smile in the universe

13.01.2019 / Life News Information Agency (Russia): 7 photos of the most beautiful smile in the Universe, the owner of which lives in Tyumen

12.01.2019 / Internet newspaper Dni.RU (Russia): How a pretty woman lives with the best smile in the universe

11.01.2019 / Newspaper Express newspaper (Russia): Siberian conquered the world with a smile

10.01.2019 / Information Agency Notepad (Russia): The most beautiful smile of the universe found in Tyumen

09.01.2019 / The newspaper Arguments & Facts (Russia): A resident of Tyumen received the title for her smile

09.01.2019 / Female Internet portal Woman.RU (Russia): What is the girl with the most beautiful smile in the world

09.01.2019 / Internet portal Children Mail.ru (Russia): Young mother from Tyumen won the contest Smile of the Universe 2019

09.01.2019 / Cosmopolitan magazine (Russia): Smile makeup artists from Tyumen recognized the most beautiful in the universe

09.01.2019 / The newspaper Metro (Russia): The smile of a resident of Tyumen recognized the most beautiful in the universe

07.01.2019 / Wild Sky Media, Inc (USA): Glam Mom Wins Beauty Pageant At Age 50, Credits Youthful Looks To Being Single For 14 Years

06.01.2019 / YorkMix Media Ltd (UK): York woman has the third best Smile in the Universe

14.05.2018 / Newspaper Obzor (Lithuania): The Smile of the Universe 2019

12.05.2018 / Information Agency Sputnik (Azerbaijan): Ten thousand dollars for a smile: a new contest awaits beauties from Azerbaijan

12.05.2018 / Information Agency Sputnik (Kyrgyzstan): Kyrgyz women are invited to participate in the competition of smiles. Prize - $ 10 thousand

02.08.2017 / Information portal Today.kz (Kazakhstan): Two Kazakh women reached the final of the contest Smile of the Universe 2017

17.07.2017 / Internet newspaper News of Uzbekistan (Uzbekistan): Girls of Uzbekistan have a chance to get the title of the most beautiful smile on the planet

13.07.2017 / Channel Russia-1: Vladivostok (Russia): The girl from Vladivostok claims the most beautiful smile of the planet

07.07.2017 / Information Agency Sputnik (Tajikistan): A girl from Gulistan claims the title The most beautiful smile of the planet

07.07.2017 / Radio «Voice of the CIS» (Russia): Tajik girl can become Miss-smile planet


1. General Provisions

1.1. International beauty contest Smile Universe (hereinafter in the text Competition) is designed to choose the most positive womens from different parts of the world who have the most attractive smiles.

1.2. The organizer of the contest is the production company Leonid Khromov Production (hereinafter referred to as the Organizer).

1.3. The selection of the participants of the Competition is handled by a professional jury (hereinafter in the text Organizing Committee).

1.4. Family members of the Organizing Committee, as well as employees of the Contest partners, are not allowed to participate in the Competition.

1.5. The Organizer of the Contest does not bear expenses related to the travel and accommodation of the winners of the Contest to the place (city, region, district) of photo sessions, filming and other creative projects that can be awarded as prizes to the winners of the Contest from its sponsors and partners.

1.6. The Organizer of the Competition has the right to make changes to these Rules. The updated information is posted on the website http://www.smileuniverse.online in the News section, which is an appropriate and sufficient way to notify the participants of the amendment of the Rules.

1.7. The fact of filling in the questionnaire in the Contest constitutes acceptance of the Contest participant for processing the organizer of the provided personal data of the participants (including, but not limited to: name, surname, patronymic, information on the series and passport number, authority that issued the passport, date of issue, date and place of birth, address of permanent residence, phone number, postal address) in all the ways specified in Article 3 para 3 of the Federal law (in Russian Federation) of July 27, 2006 № 152-FZ on Personal data, solely for the purposes of the Competition. Consent to the processing of personal data given by the participant for the duration of the Contest, and 3 years after its completion. Member has the right to withdraw your consent to the processing of personal data by sending a written declaration to the postal address of the Organizer, in this case, the participant loses the right to receive prizes and deprived of winning the title.

1.8. The organizer pays for the finalists of the Competition hotel accommodation at the time of the event. All other expenses are borne by the participant.

2. Requirements for participants

2.1. Women can take part in the Contest, who at the time of filling out the questionnaire are 23-45 years 23-45 years old and have an official citizenship in any of the countries of the world, have at least one child and are in an official marriage, civil marriage or divorced.

2.2. The height and weight of the Contest participants do not matter.

2.3. Persons who have a criminal record can not take part in the Competition.

3. Stages of competition

3.1. The first stage is the qualifying round. The terms of the first stage are indicated on the Contest site in the News section.

3.2. The Contest participants fill in the questionnaire and on the basis of these data the Organizing Committee decides on admission of the Contest participants to the second round the 1/4 finals.

3.3. For admission to the 1/4 finals of the Contest, the participant must activate her profile. The cost of activation of the questionnaire is $50. If the questionnaire is not activated, the participant is removed from further participation in the Competition. If the participant has activated the questionnaire, but then has changed her mind to participate in the Contest, then in this case the money for activation of the questionnaire will not be returned.

3.4. In the 1/4 finals (SMS voting or Internet voting), the Internet users of the site Smile of Universe vote for photos of the Contest participants. Based on the results of this stage, participants of the third round — the quarterfinalists of the Contest.

3.5. The number of participants in the quarterfinals is determined by the Organizing Committee.

3.6. To participate in the quarter finals of the Contest, participants need to prepare a short positive video for up to 90 seconds, where you need to tell why you need to smile and the effect of a smile on a person's life.

3.7. Participants who do not have time to record a video-video for the semi finals are not allowed.

3.8. In the semi finals (SMS voting or Internet voting), the Internet users of the site Smile of Universe vote for the videos of the Contest participants. Based on the results of this stage, the participants in the fourth round are determined — the final.

3.9. In the final of the Contest there can pass several participants from one country, but not more than 7 participants.

3.10. The format of the final of the Contest is determined by the Organizer.

4. Awards Ceremony

4.1. For the first place is awarded the title Smile Universe, for the second and third place the titles Second Smile Universe and Third Smile Universe are awarded, respectively.

4.2. The winner of the Contest, as well as the participants who took the second and third places receive gifts from the Organizer or the partners of the Competition.

4.3. The list of gifts is published on the site of the Contest in the section News.